Below you can find a list of all the different variables that can be inserted into message templates to personalize your Email and SMS message templates.

All you need to do is place {{ }} around these into the body of the message templates. The variables also work in the subject and preview fields of email templates.
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activity.activityId
activity.activityCode
activity.startDate
activity.bookingId
activity.startTimeId
activity.departureTime
activity.bookedTimestamp
activity.productId
activity.productVendorId
activity.productVendorTitle
activity.numberPax
activity.ticketCategories
activity.ticketCategories.ADULT
activity.ticketCategories.CHILD
activity.pickupTimestamp
activity.pickupPlaceId
activity.pickupPlaceCustom
activity.dropoffPlaceId
activity.dropoffPlaceCustom
activity.bookingNote
activity.financeNote
activity.operationsNote
activity.status
activity.questionJson
activity.cancelledBy
activity.cancellationNote
activity.cancellationTimestamp
activity.comboParentActivityId
activity.comboParentActivityCode
activity.comboChildrenIdsJson
activity.isResold
activity.rateId
activity.customerRequest
activity.externalPayloadJson
activity.startTime
activity.startTime.connectionId
activity.startTime.startTimeId
activity.startTime.productId
activity.startTime.departureTime
activity.startTime.isAllDay
activity.startTime.duration
activity.startTime.departureFlagsJson
activity.startTime.configShiftSystemLocationId
activity.startTime.configAvailabilityDisplayJson
activity.startTime.configShiftStartBeforeProductMinutes
activity.startTime.configShiftEndAfterProductMinutes
activity.startTime.pickupGroupId
activity.startTime.dropoffGroupId
activity.product
activity.product.connectionId
activity.product.productId
activity.product.productIdExternal
activity.product.productCode
activity.product.productTitle
activity.product.summary
activity.product.excerpt
activity.product.photoUrl
activity.product.vendorId
activity.product.vendorTitle
activity.product.bookingCutoff
activity.product.bookingType
activity.product.defaultRateId
activity.product.pricingCategories
activity.product.meetingType
activity.product.pickupEnabled
activity.product.pickupCustomAllowed
activity.product.pickupMinutesBefore
activity.product.pickupTimeLocationBased
activity.product.dropoffEnabled
activity.product.dropoffCustomAllowed
activity.product.active
activity.product.externalPayloadJson
activity.product.showInPaxportal
activity.product.allowRescheduling
booking.connectionId
booking.bookingId
booking.bookingCode
booking.bookingDate
booking.bookedTimestamp
booking.externalBookingReference
booking.bookingChannelId
booking.bookingChannelTitle
booking.bookingAgentId
booking.bookingAgentTitle
booking.sellerId
booking.sellerTitle
booking.customerFirstName
booking.customerLastName
booking.customerEmail
booking.customerPhone
booking.paymentStatus
booking.totalPaid
booking.totalPrice
booking.totalDue
booking.currency
booking.customerMarketingOptin
booking.externalPayloadJson
booking.activities
booking.activities.0